Helping the world’s leading tech firms win their next phase of APJ growth.

Building your APAC footprint with the right talent.

You need the right roles, a clear view of each market, and a partner who understands how talent fuels traction. Playbook gives scaling technology companies the insight and capability to build meaningful momentum across Asia Pacific.

Trusted by the companies shaping global technology

When APJ expansion becomes a priority, these teams choose Playbook to make their next move count.

AI, Data and Analytics

Land the AI and data talent that drives adoption, from Tokyo to Singapore.

AI and data vendors compete for rare talent from Tokyo to Singapore. We navigate compensation, capability gaps, and maturity across each market to help you land leaders, engineers, and GTM talent who accelerate adoption and shape customer outcomes early.

Business Applications & Vertical SaaS

Industry-focused teams built for fast commercial lift.

Business applications and vertical SaaS companies win when GTM teams understand customer context. We help you hire product-savvy sellers, marketers, and post-sales talent who navigate local buying cycles, shorten sales paths, and drive adoption across diverse APJ industries.

Cybersecurity & DevOps

Build trusted security and DevOps teams who can operate across APJ’s most complex environments.

Cybersecurity and DevOps roles demand depth, trust, and credibility. We map niche talent pools, identify operators with real-world experience, and guide you through local expectations so your APJ organisation can win enterprise trust and build scalable pipelines from day one.

Fintech & Martech

Specialist commercial talent for regulated, high-velocity FinTech and MarTech markets.

FinTech and MarTech companies face heavy competition and distinct compliance demands across APJ. We help you navigate market nuance, hire talent who understand local frameworks, and build GTM structures that drive revenue without slowing momentum.